I imagine I'll have some more structured thoughts to share soon, but my initial worry about the newly-announced Xbox One is that I have no idea who it's for. Much as Microsoft's ill-fated attempt to start new conversations in user interface led to Metro, Xbox One seems intertwined with a media-center ambition. If only, it seems to ask, we can convince people we have enough features, then maybe we can get them over the hurdle and own the living room.
It probably looks very compelling on a slide or internal strategy memo, but I personally think "owning the living room" has long been proven to be strictly the domain of executive fantasies, akin to the love affair with virtual worlds or gamification. It's based on a faulty premise that people want a living room computer or hub, an idea to which they consistently react with apathy. In the cold light of day such hubs always fail the marketing story test, and on a simpler level, they're just a pain.
Nobody, it turns out, cares.