It’s been an energetic week. I am just shy of 400 subscribers across various sources, and I’ve also crossed the 5000 Unique visitors point (in the last 30 days) point as of today. Huzzah! In addition, my Mac App Store post from last week featured on the Gamasutra network, which led me to my second biggest day of traffic ever. Huzzah indeed.
Also, I’d like your feedback: When I began this blog, I often posted twice a day. Over the last two weeks, I’ve tried focusing on one substantial post per day (1000+ words) rather than two pint-sized ones. It seems to suit my writing style better, but at the same time, I worry that re-sharing that post twice on Twitter and Linkedin might be annoying to some readers.
I’ve been doing it that way so that my European and US readership will see them (they peak at very different times) but is it too much like spam for your tastes?
This Week’s Posts
- You Need a Marketing Story: A very popular post which talked in depth about the idea of the marketing story and why you need one.
- What is a Social Game?: 26 people, myself included, were asked this question by Gamesbrief. This post links to that one.
- Single Player Games Are Not an Aberration: This post talks about the misconception that single player games are a passing fad. Single play is why the videogames industry is so successful, and it’s part of what games are.
- If You Measure It, Will They Come?: This post was about about the tension between leadership and validation, and why relying on metrics is often just a strategy for avoiding commitment.
- Pinball and Social Games: The reward structures of pinball and social games are actually quite similar, necessarily so because of distractible environment in which they operate.
- Five Amazing Opportunities!: This short post is about the difference between strategies based on platforms and the hard choices of finding an living a marketing story.